Heritage Archive

Privacy Policy

Effective Date: [November 10, 2025]

Kia Corporation (“Kia,” “we,” “our,” or “us”) operates this site (the “Site”). We respect your privacy and are committed to protecting it. This Privacy Policy explains how we collect, use, share, and safeguard information obtained through the Site, in compliance with applicable privacy and data protection laws, including but not limited to the EU General Data Protection Regulation (“GDPR”), the UK GDPR, and the California Consumer Privacy Act as amended by the CPRA (“CCPA/CPRA”), and other applicable local laws.

1. Personal Information We Collect and How We Collect It

We do not collect personally identifiable information such as names, email addresses, or login credentials through this Site.
However, during your use of the Site, the following categories of information may be automatically collected through server logs, cookies, analytics tools (e.g., Google Analytics), and similar tracking technologies.

  1. IP address of the device used to access the Site

  2. Browser type, version, and operating system

  3. Screen resolution and language settings

  4. Date and time of connection (access logs)

  5. Cookie information (session ID, visited pages, length of stay, click and view records)

  6. Records of service usage (visited content, activity patterns, error logs)

2. Purpose of Use

We use the collected information only for limited and specific purposes:

  1. To ensure the Site functions properly and securely

  2. To improve the quality, stability, and user experience of the Site

  3. To analyze traffic and usage trends

  4. To comply with applicable laws and regulatory obligations.

3. Retention and Destruction

We will retain collected information only for the minimum period necessary to fulfill the purposes stated in this Privacy Policy or as required by law.
For this Site, information will be retained for up to one (1) year from the date of collection or until the termination of the Site’s operation, whichever comes first.
When the retention period expires or the purpose of processing is fulfilled, information will be destroyed without delay:

  1. Electronic files: permanently deleted using non-recoverable methods

  2. Paper documents: shredded or incinerated

4. Disclosure of Personal Information

Kia does not disclose personal information collected through this Site to third parties, except in the following cases:

  1. With your prior consent

  2. When required by law, regulation, or legal proceedings

  3. To protect the rights, property, or safety of Kia, our users, or the public

5. Outsourcing of Personal Information Processing

We may entrust Hyundai AutoEver with system maintenance, development, deployment, and operational support to ensure the stable operation of the Site. In this context, certain technical information (e.g., IP addresses, cookies, and access logs) may be processed solely for technical and operational purposes. Hyundai AutoEver is contractually required to process such information strictly in accordance with Kia’s instructions, to implement appropriate technical and organizational safeguards, and to refrain from using or disclosing the information for any independent purpose.

If there are future changes to the scope of outsourced services or service providers, we will disclose such changes promptly through this Privacy Policy.

6. Your Rights

Depending on your jurisdiction, you may exercise the following rights:

  • ① Request access to your personal information

  • ② Request correction of inaccurate or incomplete data

  • ③ Request deletion of your information

  • ④ Request suspension or restriction of processing

  • ⑤ Withdraw consent previously given

  • ⑥ Request explanations about processing activities

These rights may be limited where retention is required by law.
To exercise your rights, contact us at [info@kia.com]

7. Security of Personal Information

We adopt administrative, technical, and physical measures to safeguard personal information against unauthorized access, loss, misuse, or disclosure.

  • Administrative Measures

    • Implementing internal management policies

    • Providing regular training for employees handling personal information

    • Requiring confidentiality agreements for employees with data access

  • Technical Measures

    • Managing access control and authentication

    • Encrypting key identifiers and data in storage and transmission

    • Protecting important files and data in transit through encryption or file-locking tools

    • Installing and regularly updating security software, firewalls, and intrusion prevention systems

    • Securing and logging access records and protecting against tampering

    • Implementing safeguards against hacking and malware, including secure hosting in restricted-access environments

  • Physical Measures

    • Restricting access to facilities such as server rooms and file storage areas

    • Storing documents and media securely in locked environments

    • Operating access control systems to prevent unauthorized entry

8. Cookies and Tracking Technologies
  • This Site uses cookies and similar technologies. Cookies are small text files stored on your device that help us operate the Site and understand user behavior. We use:

    • Strictly Necessary Cookies: required for the Site to function

    • Analytics Cookies: to understand traffic and usage (e.g., Google Analytics)

    Cookie Name

    Purpose

    Duration

    Provider

    AWSALBCORS

    Load balancing and maintaining user session (managed by AWS)

    6 days

    Amazon Web Svcs

    AWSALB

    Load balancing and maintaining user session (AWS ELB Application LB)

    6 days

    Amazon Web Svcs

    _ga

    Collects visitor data, distinguishes users, session tracking

    24 months

    Google Analytics

    _ga_<container-id>

    Collects visitor data, distinguishes users, session tracking

    24 months

    Google Analytics

  • You can manage or disable cookies in your browser settings. Where required by law, a cookie consent banner will be displayed with options to either accept or reject the use of non-essential cookies. Options typically include:

    • Allowing all cookies

    • Receiving a prompt each time a cookie is stored

    • Blocking all cookies

    For Internet Explorer, you can configure cookie usage by navigating to:
    Tools > Internet Options > Privacy > Advanced > Settings

    To improve our services, we use Google Analytics, a web analytics service provided by Google. Google Analytics collects behavioral information through cookies about how users interact with the website. No personally identifiable information is processed in this context. Google may also use anonymized behavioral data for advertising services.

    Users can opt out of Google Analytics data collection by installing a browser add-on available at: https://tools.google.com/dlpage/gaoptout.

    Additionally, users can disable Google Analytics advertising features through browser or mobile device settings. For example:

    • Chrome: Settings > Manage Google Account > Data & Privacy > Ad Settings > Turn off “Ad personalization”

    • Android: Settings > Privacy > Ads > Opt out of Ads Personalization

    • iPhone (iOS): Settings > Privacy > Apple Advertising > Turn off Personalized Ads

9. Consent to Cross-Border Transfer of Personal Information

As a global organization, the information we collect may be transferred internationally throughout Kia’s worldwide organization to our headquarters in South Korea. Some of these foreign jurisdictions may not provide the same level of privacy protection as your local jurisdiction. We will take proper measures to protect your personal information at adequate or comparable levels of protection to those of your local jurisdiction. By providing personal information through your use of the Site or consenting to this Privacy Policy, you consent to such transfers or disclosures of your personal information.

10. Children’s Privacy

No part of our Site is directed to or designed to attract anyone under the age of eighteen (18). Our Site is not intended for children and we do not knowingly collect their information. If you are under the age of 18 (or a minor in the jurisdiction from which you are accessing our Site), please do not use this Site or provide any personal information to us. If we become aware that we have inadvertently collected personal information from a child without appropriate parental consent, we will take steps to delete such information promptly. If you believe we have collected information about a child, please contact us at [info@kia.com] so that we may take appropriate steps to delete this information.

11. Changes to this Privacy Policy

Kia reserves the right to change this Privacy Policy at any time. We will post any changes to this Privacy Policy on this page so check back frequently so that you are always aware of what information we collect, how we use it, and under what circumstances we may disclose it. Continued use of the Site following changes to this Privacy Policy will mean that you accept the changes.

12. How to Contact Us

Please contact us at [info@kia.com] if you have any complaints or questions about this Privacy Policy or our information practices.